Future of
tv-advertising

Ai-driven TV advertising technology enables a broadcaster to place a brand’s ads next to relevant scenes in a linear TV show. ↓

working

Contextual advertising tech automatically identifies unique scenarios within a television show that present valuable contextual opportunities for advertisers, tapping into both audio and visual data. Relevant and contextual advertising will be shown during the breaks.

Ai-driven TV advertising technology enables a broadcaster to place a brand’s ads next to relevant scenes in a linear TV show. Relevant and contextual advertising will be shown during the breaks. This plays on the emotional and subconscious feelings and mind of the viewer

Advertisers could be able to buy bundles of these nuanced contextual moments that are relevant to their brand under categories such as food, hot drinks, relationships, or mobile phones.

Agency : Restless Minds™

Partner : Raccoons Group

Service : Creative Strategy, Insights, Trends and Research, Concepting

Back to top Arrow